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Pyeongchang-dong, in Jongno-gu at the foot of Bukhansan National Park, is one of Seoul’s most exclusive residential areas. Large detached houses, art galleries and mountain views make it a favourite of executives, diplomats and families who want space and nature while staying within reach of downtown.
Why Expats Choose Pyeongchang-dong
The neighbourhood feels far from the city, with wide streets, private gardens and hiking trails starting a few minutes from home, yet Gwanghwamun and the downtown embassies remain a short drive away. It is a natural choice for families who want a house rather than an apartment.
Housing in Pyeongchang-dong
Detached Houses
Most homes are detached houses on generous plots, many architect-designed, with gardens, terraces and parking. Some are used as diplomatic or executive residences.
Villas
Low-rise villas provide a more manageable option with the same views and setting.
Getting Around
- By car: the area has no subway station, so residents typically drive; roads through Buam-dong and the Bugak tunnels lead to Gwanghwamun and the downtown business district.
- Bus: local and city buses connect Pyeongchang-dong with Gyeongbokgung and Gwanghwamun.
International Schools
Families commonly drive to Seoul Foreign School in Yeonhui-dong, which is the closest major international school. Confirm school bus availability before choosing a house.
Daily Life and Landmarks
Bukhansan National Park
Trails into Bukhansan National Park start from the neighbourhood, offering some of the best hiking within the city limits.
Galleries
Pyeongchang-dong is home to several art galleries, including the Gana Art Center, and many artists’ studios.
Buam-dong and Seochon
The cafés of Buam-dong and the lanes of Seochon are a short drive south.
Who Pyeongchang-dong Suits Best
- Executives and diplomats seeking a large house with a garden
- Families who enjoy hiking and outdoor life
- Residents working around Gwanghwamun who prefer a quiet, green setting
Find Your Home in Pyeongchang-dong
See current homes in our Seongbuk and Pyeongchang listings, and read our guides to Seongbuk-dong and Gwanghwamun.
